The building was designed by local architect Jack Birrell of Birrelli Architects and won the Award for Best Commercial Architecture at the Tasmanian Architecture Awards in 2013.
The Josef Chromy Restaurant and Function Centre was built and officially opened by the Premier of Tasmania the Hon. Lara Giddings MP in 2012.
The building was designed by local architect Jack Birrell of Birrelli Architects and won the Award for Best Commercial Architecture at the Tasmanian Architecture Awards in 2013.
The importance of tourism and hospitality to vineyards and wine businesses is threefold. Firstly, sales are increased, and secondly, business profitability also improves by capturing full margin from growing grapes to selling bottled wine to the end consumer. A third benefit of establishing a home for the brand, is that it promotes the wines directly to consumers who then become brand ambassadors buying the wines elsewhere and recommending them to their friends.
The new restaurant and function centre expanded the existing café and cellar door business while attracting numerous functions, including weddings, corporate and social events, the Great Chefs Series, Effervescence and A Day On The Green.
Josef Chromy Wines was a founding member of the Ultimate Winery Experiences Australia in 2013. The restaurant then won the Tasmanian Tourism Awards category Tourism Restaurants in 2014, 2015 and 2016, before entering the Hall of Fame in 2016. Josef personally was also named Tasmanian Tourism Champion at the Tasmanian Tourism Awards in 2017.
The restaurant and function centre hosted celebrations for Josef Chromy’s 90th Birthday combining a touch of Effervescence with his sparklings, a Great Chefs Lunch with Sydney based French Chef Guillaume Brahimi and a public concert with Kate Ceberano and fireworks.